If you could re-design healthcare tommorrow
would you do things the same?
Health insurance is often perceived as the carrier that provides your coverage. However, that is simply a brand and sheds little light on the story behind the inner-workings of the plan. The health plans of yesterday, today, and tomorrow are made of similar ingredients, but different philosophies and recipes.
The traditional health insurance model provides a bundled program, consolidating all six pillars of health insurance under one roof. This often includes negotiating pricing contracts with providers to establish a “network”, a pharmacy manager that facilitates the distribution of medications from manufacturer to consumer, re-insurance that caps employer risk at a reasonable level, an administrator to collect premiums and pay claims, and an advisor to help craft the plan. The last piece, which is often missing from traditional bundled plans, is medical management. By utilizing a nurse team to interpret clinical data and quality metrics, we are able to guide patients to more successful outcomes.
The “brands” of traditional insurance carrier models have done an excellent job of positioning themselves as the status quo model to employers, medical providers, and consumers. BHP believes eliminating unnecessary middlemen serving as a barrier of entry to care is vital. Mega corporations of the United States have understood for years that outsourcing a role as sensitive, important, and expensive as the financing of employees' healthcare was ineffective. These forward-thinking service providers are now engaging much smaller companies through BHP, extending truly transparent health plans to independent companies across the country.
